Oh hi, didn’t see you there.


Work with me directly

If you’re a CEO, founder, or senior leader making decisions about growth, GTM, or org design, I also work with a small number of clients directly:

My rates and working engagement in detail


If you’re tired of:

  • Frameworks that look great in slides but fall apart on Monday morning

  • “Founder mode” buzzwords from people who’ve never run a P&L

  • Growth advice from someone who’s never actually owned a number

  • Pretending we know exactly how long features will take

  • The fantasy that “10% time for tech debt” will actually happen

...then you might want to sit down. We need to talk about your relationship with reality.

Who writes this

I’m Leah Tharin. I’ve spent 25 years in tech building, breaking, and fixing growth engines across B2B SaaS. As an operator, interim executive, board member, and advisor, I’ve led growth functions at companies from early stage to north of 100M ARR.

Right now I serve as a growth executive and board member across several companies, and I advise B2B leadership teams on product-led growth, go-to-market, and scaling their organizations.

Previously: Smallpdf, GotPhoto (EQT), DeinDeal, Jua.ai, and a trail of startups and scaleups before that.

I write about what actually works. No theory. No secondhand advice. Just the stuff I’ve learned by being in the room when the decisions get made.

What you get

Free subscribers get everything that matters:

  • Deep-dive articles on growth, PLG, product-led sales, and leadership

  • My flagship guides (PLG Guide 3.0, Product-Market Fit Guide, ICP Guide, Leadership series)

  • Podcast episodes with operators and executives who’ve done the work

  • Industry takes that skip the hype

Paid subscribers ($9/month or $99/year) get the sharp stuff:

  • Unsponsored deep dives on topics I can only write about candidly behind a paywall

  • Frameworks, teardowns, and playbooks from my active engagements (anonymized)

  • Access to the subscriber community and periodic office hours

  • Every article, fully unlocked, forever

Want to expense it?

$99/year through your L&D budget is a rounding error. Here’s a template for your manager:

Hi [Manager],

I’d like to expense a professional development subscription to Leah’s ProducTea ($99/year). It covers B2B growth strategy, product-led growth, go-to-market, and senior leadership, written by an active operator and executive with 25 years of experience. Previous speakers at her events and endorsers include leaders from JPMorgan, Meta, and Reforge. The subscription would support my ongoing development in [growth / product / GTM strategy].

Say hi

leah@productea.io

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Where growth strategy meets sense-making. I write about connecting product to revenue, navigating AI without the hype, and the hard questions nobody's answering yet. 25 years as an operator and exec.

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