Growth & Product

The Math Behind Justifying Your Product & Growth Team’s Existence

Why "Breaking Even" is not enough

Mar 15 •

Why you should make your AI product harder to use: The Egg Effect

A counterintuitive insight from the 1950s cake industry

Feb 11 •

and

DeepSeek AI. WTF is going on?

Why it's a big deal beyond the daily "LinkedIn hype".

Jan 30 •

Quo Vadis, SaaS & PMs?

Of influencers, the death of SEO and uncle "AI" that makes your eyes roll and your job.

Jan 22 •

Finding your Ideal Customer Profile in B2B: Interview Questions & Guide

A structured and simple approach to asking the right questions to your ICPs

Dec 11, 2024 •

and

PLG without the headache: Interactive Demos (3/3)

Part 3: How to leverage Interactive Demo's internally, Metrics and all.

Dec 2, 2024 •

PLG without the headache: Interactive Demos (2/3)

Part 2: Best practices on how to structure and build an Interactive Demo

Nov 21, 2024 •

Interactive Demos: PLG without the headache (1/3)

Part 1: When and why to use an Interactive Demo

Nov 13, 2024 •

Applying for product & growth in 2024

Of titles, roles and 6pt comic sans fonts

Oct 30, 2024 •

How to un-suck your product with experimentation

Why "does our product suck?" is the wrong question, it's probably your process.

Oct 14, 2024 •

Typical PLG failure points in Sales-led companies

Post traumatic organization syndrome

Sep 25, 2024 •

My top 5 lessons for hiring without tiring.

And 2 additional ones for growth

Sep 6, 2024 •

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