You're doing "Activation" wrong

We managed to mess up a great, simple metric for good.

I was afraid that my knowledge about product-led growth would become commoditized and useless because AI would just fix the most egregious mistakes in a typical SaaS business automatically.

Luckily (for me at least), I was wrong; if anything, it got even more complex to get a PLG business under control.

At Fyxer as a CPGO, I’m spending dozens, if not hund…