Testing usage-based trials vs. time-limited

Have you ever considered using a usage-based trial model instead of a 7-day one?

There are a couple of good upsides to at least trying it. Especially for B2B customers, 7 days can be a short period in which they can't test a product.

We do know that most purchases are being started due to heavy usage on the first day of any trial, regardless of the form.

B…