PLG is easier in established categories than new ones
It's easier to establish product-led growth in an existing category as opposed to in a new one, and you're thinking about it way too narrow most likely:
You need to check table stake conditions first, we all know them:
- Short time to value: A new user can experience the main value in minutes
- It's a recurrent need.
If you check these boxes it's off to the…
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