How to visualize and calculate: Impact of a feature
How do you visualize the impact of a feature? Here's the mental model that I use most of the time for a SaaS driven model B2C / B2B
There are usually 3 main channels to be considered (of course exceptions apply but I don't know how to simplify it better)
A feature has an effect on:
- Acquisition
- Retention (Churn reduction)
- Top of Funnel
I described the in…


