How to communicate engagement/retention improvements

While tanking your short term revenue. Good drama writes itself

Nov 07, 2022

∙ Paid

Putting a price on engagement/retention. This is how you communicate engagement improvements. And accidentally find product-market fit in the process.

No one wants to hear that you pressure short-term revenue but there's value in engagement and how to drive it. We have 2 methods:

* We improve engagement by providing features that drive it.

* We "kick" irre…

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