Bringing "Growth" into your organization
Everyone aboard the Growth Hype Train!
Let's say you want to do this "Growth" thing.
When creating a new "function" in an organization the initial reaction is to hire a "Head of..."
In the case of "Growth" there are 2 problems associated with this. The fundamental misunderstanding of what "Growth" is as a function. It's NOT just acquisition.
Hiring a growth department head without yet having fu…
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